Marketing generates interest and brand awareness. Following up generates discussion. Together they generate business success.
Bold! works with a multi-disciplinary organisation that offers financial planning, accounting and business advice, legal services and property advocacy for a prominent industry sector consisting of highly paid, high net worth professionals, executives and business owners. We have developed and delivered a simple yet comprehensive marketing communication program for this organisation since 2013.
The marketing program we devised comprises: a memorable visual brand and a consistent brand promise; a dynamic website that is constantly updated with relevant and worthwhile information; and a marketing communication program including email marketing and social media that makes available a range of quality, free resources to a database of prospective clients and centres of influence.