Communicate, communicate, communicate
While the government is working towards no lockdowns and fewer restrictions, it looks like it’s still going to be some time before we can return to normal business operating conditions, if ever.
The reality is, you need to find a way to turn abnormal into business ‘as’ normal, and it starts with letting your clients know you’re here to help.
Attached is a document we prepared when all this started back in April 2020 and we’d like to share it with you again now. LOCKDOWN or not, regular communication is essential for client retention and maximising life time value, business growth and a healthy cash flow.
Please be our guest and download it now.
Too busy to read the document?
Here are the key points:
- Tell your clients you’re available to help – now!
- Be a leader and offer decisive proactive instruction (forget the tech-talk)
- Inform rather than sell (now’s not the time)
- Avoid rushed emails, throw-away lines or ‘harmless’ jokes
- Use email and social media to get your message out fast
Get help – if you don’t know how or you don’t have time to communicate.
GOVERNMENT BUSINESS SUPPORT FUNDING
Keep an eye on your Government Business Support website, grants are now available for digital marketing or website funding (new or refreshed).
You usually need to be quick, and log on as soon as submissions open. You’ll need to have your proposal/quotes organised in advance.
At Bold, we specialise in helping professionals and business owners to use marketing to grow their businesses. If we can help you, please accept our invitation to contact us on 07 5477 0197 or email marketing@boldcorp.com.au.
